Thursday, October 3, 2019

11A - Idea Napkin No. 1

1. My name is Tyler Gaeser and I am from Orlando, Florida. My major is General Business Administration and I plan to minor in entrepreneurship. I also plan on earning my MBA. I am very good at solving problems and coming up with great solutions to these problems. I love to help people in any way I possibly can. I hope to use my product positively affect the lives of millions of people around the world.

2. I am offering two products that fight to end nicotine addiction. The first product is a pill. Addicts will need to take this pill everyday for about a week in order for their addiction to subside. After the week is up, they should no long feel a constant craving to smoke nicotine products. The other product that I am introducing is a tablet that dissolves on the tongue. This product is designed specially for people that are addicted to chewing tobacco. Similarly to the pill, the addict will use it every day and after a week, their addiction will be gone.

3. My products are meant for all nicotine addicts. This could be someone who smokes two packs of cigarettes per day, but it could also be someone who only smokes five cigarettes per day. Regardless of the extent of each person’s nicotine addiction, my products will be effective.

4. Customers will pay for my products because more and more nicotine addicts are becoming worried about their health. Many of these addicts truly want to stop smoking so that they are not a risk for major health issues. I know for a facts these people will use my products.

5. What sets me apart from everyone else is that I am fully dedicated to creating my products. I will do whatever it takes to be successful in creating my products. I also have access to a lot of useful resources that many people do not have access to.

I believe all five of these elements fit perfectly together. I am very good at creating solutions to problems. I have come up with two very beneficial products that I know people will purchase. My customer demographic is extremely large and people will be inclined to use my products because they are fearing for their health. Furthermore, I am fully dedicated and have access to multiple useful resources. Together, all of these things form a great business concept.

2 comments:

  1. Tyler,
    I think you have identified a huge market for your product. Nicotine addiction levels skyrocketed with the use of vapes and e-pens. My only suggestion would be to narrow your scope. While it would be great if all nicotine users wanted to quit, I don’t think that’s the case. Some people may not know they’re addicted and therefore would not seek to purchase this pill and others may not be able to afford such a product (pills can be expensive to manufacture and promote). Overall, I love the direction you’re headed.
    ~Izzy C.

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  2. Hey Tyler! You're right about having a huge market for cigarettes, since many people smoke and even more have died from smoking related illnesses. I don't think any drug can completely stop an addiction in a week, however I can see it easing withdrawal symptoms enough for most smokers to not feel the need to smoke. Another hurdle I can see you facing is that most smokers don't see any issue with smoking. They don't see how it affects their health, so in a marketing campaign you'll need to list some very common ailments with smoking. However I love your idea and I like your drive towards making this a possibility. Keep up the awesome work.

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